Rolatube Appoints ADVAM as Exclusive Distributor in Italy

Rolatube Technology is pleased to announce the appointment of ADVAM Srl as its exclusive distributor across all sectors in Italy.

The partnership gives Italian customers direct access to Rolatube’s full range of deployable mast and tripod systems — including the industrial range for construction, inspection, and communications, as well as defence and security applications — through a local distributor with deep sector expertise.

About ADVAM

Founded in 2016, ADVAM Srl is an Italian distributor specialising in high-value electronic devices, systems, and components. The company serves customers across aerospace and defence, telecommunications, security, transport, automotive, and railway sectors.

ADVAM’s technical knowledge and sector-specific experience make them an ideal partner to represent Rolatube’s technology in the Italian market, providing local support, guidance, and tailored solutions to customers across multiple industries.

Learn more about ADVAM at advam.it.

What This Means for Italian Customers

Through ADVAM, Italian customers can now access:

  • Mast systems — lightweight, rapidly deployable masts from 2m to 10m for communications, surveillance, lighting, and inspection
  • Tripod systems — ultra-compact portable tripods with exceptional weight-to-load ratios for sensor platforms, cameras, and monitoring equipment
  • Integrated Antenna Masts (IAM) — complete communications solutions with antennas built directly into the composite mast tube
  • Local technical support — sector-specific guidance from a partner who understands the Italian market

All Rolatube products are built on patented Bi-stable Reeled Composite (BRC) technology — rollable composite tubes that deploy from a compact rolled state into rigid structural tubes. The result is equipment that is significantly lighter, more compact, and easier to maintain than traditional telescopic or sectional alternatives.

Get in Touch

For enquiries about Rolatube products in Italy, contact ADVAM directly at advam.it or reach the Rolatube team at rolatube.com/contact.
For distribution opportunities in other regions, please get in touch with our partnerships team.